Heaf Professional College


CORPORATE STRATEGY AND PLANNING

The Program provides essential high-level practical and theoretical knowledge, advice and understanding of particular value to senior managers, directors, owners and executives – and to men and women aspiring to reach such senior positions.  These skills are needed for every type of organisation, whether commercial, private, public, and so the career opportunities are wide and varied for anyone who completes this Program.

SUMMARY OF MAJOR SUBJECTS COVERED INCLUDE:

  • Concepts of Strategic Management
  • Corporate Governance and Social Responsibility
  • Environmental Scanning and Industry Analysis
  • Internal Scanning: Organisational Analysis
  • Strategy Formulation: Situation Analysis and Business Strategy
  • Strategy Formulation: Corporate Strategy
  • Functional Strategy & Strategic Choice
  • Strategy Implementation: Organising for Action
  • Strategy Implementation: Staffing and Directing
  • Strategic Management, Evaluation and Control


NEWSFLASH